WHAT: Ghost written promotional 600-word feature in energetic, aligned tone of voice showcasing business coach Gary Das on how exercise can drive business success.
BRIEF: Showcase business coach Gary Das and tellhis story in a feature for professional coaching magazine
HOW: Interviewed business client to get his story. Discussed and agreed bones of feature with him and editor of Coach Magazine. Agreed on tone of voice (energetic), put pen to paper, delivered to client, edited, proofread final copy. Done.
FIT MIND, BODY & BUSINESS
Why positive mindset and regular exercise is the foundation of business success
By Gary Das
I’m in the 5am club.
In the gym by 5.30am; hitting the cardio, lifting weights and focused on conditioning my body, mind and, as a result, my business.
My routine sets a strong intention for the day and is a key part of my business success.
A fit business needs a fit mind and body to run itThe role that physical and mental fitness plays in achieving success can be underestimated, but it’s the foundation of it all.
Exercise releases endorphins which reduce stress and improve energy levels, cognitive ability and sleep quality.
When you train your body, your mind also gets a workout – it’s stimulated to sharpen and perform at its peak and a huge part of achievement in sport and fitness lies in the mindset.
Owning and running your own business is physically and mentally demanding and the qualities needed for a fit body are the same ones needed for a fit business; resilience, determination, strength and consistency to name a few.
As a coach and mentor to service-based business owners, property investors and mortgage professionals, I help people create more profit, time and freedom, build their business, market their brand and achieve an all-round ‘fit business’.
Values of Fitness and Health
These are two of my core values and I am grateful for them daily as I also know what it’s like to nearly lose them.
Aged 13, I was a football-loving boy, fit and always on the move until an ice-skating accident shattered my kneecap. There was a chance I would never play football again. Bed-bound and attached to a machine, I didn’t move much, I couldn’t sleep, I comfort ate and ballooned from 9 to 13 stone, it shattered my self-image and my confidence. This was my first time learning about the connection between body and mind. My negative body image had caused a negative state and mindset.
Within six months, I recovered from my accident and eventually playing sport again helped me lose the weight and regain my fitness. This, in turn, alleviated my pain and allowed my mental fitness to restore balance but the memory of that fat teen still haunts me and is a constant motivation to maintain my mind and body fitness.
Overcoming Setbacks
Investing in your physical and mental fitness is essential as a business owner or entrepreneur in order to overcome setbacks.
I’ve suffered setbacks over the last 13 years running my businesses and experienced what I perceived to be huge failures, alongside burnout and self-sabotage. But maintaining a fit body and a fit mind has given me the resilience and strength to rise again.
I know now that, without regular training for my body, my mindset and overall wellbeing can also suffer. If my mindset suffers, my business can suffer.
My mental agility soared in 2016 when I invested in my coach and NLP training.
Learning about the way the mind works and how to direct it effectively to achieve goals using frameworks and tools is akin to being in the gym using weights and equipment designed to strengthen your body.
The acceleration I’ve achieved in my business in the last 4 years is a direct result of my commitment to these areas.
My business needs me to maintain a fit mind and body; a balance requiring focus and consistency - two key requirements for a thriving business.
Your focus, productivity, business success and wealth can and will improve and accelerate when you make the time to exercise your body and your mind, eat well, rest well, invest in yourself - and always keep your head in the game.
ABOUT GARY DAS
Gary Das is a Mentor, Business Coach and NLP practitioner whose mission is to help business owners create more profit, more time and more freedom. He is founder of award-winning mortgage brokerage, Active Mortgage, host of the “Mortgage Pro Podcast” and author of the Self Employed Mortgage Guide. He helps service-based business owners and entrepreneurs to accelerate their business, maximise their marketing and build powerful personal and business brands.